i360 built one of the nation’s largest data ecosystems for political, nonprofit, and advocacy work. That same intelligence and infrastructure also powers business decisions. i360 turns its data into actionable insights, helping companies identify consumer trends, target potential customers, and make sharper business decisions.
Commercial solutions built on i360 data
Capabilities
Population and Migration Intelligence
i360 gives businesses deep insight into population counts, migration trends, demographics, and properties. Unlike platforms relying on census estimates or app-based data, i360 combines wide-ranging datasets for the most accurate picture of markets, especially valuable for real estate brokers, investors, and analysts tracking who's moving where.
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Precision Targeting
i360's survey research and digital audience segments help businesses reach the right customers with the right message, both online and offline. Digital segments are built on predictive models informed by i360's database, covering 300M+ American consumer profiles. With precision targeting, business marketing campaigns drive real engagement, leads, and conversions.
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Supply Chain and Economic Forecasting
i360 draws on exclusive industrial supply chain data from a network of leading industrial partners to forecast revenue trends across building and construction industries. These predictive insights help hedge funds, analysts, and institutional investors anticipate trading opportunities with accuracy.
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Industries served
Real Estate and Brokerage
For brokers and investors, timing is everything. i360’s data reveals where people and capital are headed next, ahead of the market. Real estate professionals gain an edge in evaluating markets, forecasting demand, and spotting opportunities before they surface in traditional listings data or public records.
Financial Services
Investment, corporate finance, and credit teams use i360 to build custom models that uncover hidden patterns in economic and consumer data. With i360’s supply chain and forecasting insights, financial organizations can anticipate market trends, sharpen risk assessment, and make faster, more confident decisions.
Paid Media
Precision matters as much as reach. i360’s predictive modeling increases targeting accuracy across programmatic, social, TV, and other digital channels. As a result, media buyers spend less time and budget chasing the wrong audience, and more driving measurable ROI.
Consultancies
Understanding what ultra-niche audiences really think is hard to do well. i360’s commercial data products and data science team give consultancies the insight and firepower to bring sharper, more innovative solutions to their own clients.
B2B Commerce
Not every prospect is worth the same effort. i360 helps B2B sales and marketing teams see past individual consumers to the organizations and decision-makers behind target accounts. By combining firmographic and behavioral data, teams can identify real opportunities and prioritize the ones most likely to convert.
Put i360's data to work for your business
Contact our commercial solutions team about better understanding markets, reaching the right audiences, and making data-driven business decisions.