AMPLIFY YOUR REACH WITH SMARTER TEXT CAMPAIGNS
Trusted by thousands of organizations, i360 Text has delivered 100+ million targeted messages across political, nonprofit, and advocacy initiatives. Creating text campaigns is easier and smarter with the help of iKE, i360’s AI tool, which works alongside you. Build your audience, optimize your message, and turn results into actionable insights.
Now part of i360 Grassroots
i360 Text is built into the i360 Grassroots app. Now your texting campaign runs alongside calling and canvassing, not apart from them. One login. One app. Every tool you need to reach voters.
EASY TO USE
Create targeted text campaigns in minutes
With all of your data and tools in one place, you’ll spend less time switching between systems and more time reaching the audience you need to.
- Quickly define your unique audience in the i360 Portal
- Build your texting action, including pictures and videos
- Add text-to-web survey links to gain voter insights
- Reach thousands with P2P texting or batch sending
PEER TO PEER COMMUNICATION
Two-way communication made easy
Once you’ve sent your texts, responses will flow into the i360 Text interface for you to review, respond to, and tag.
- Voters have questions, you can provide them with answers
- Tag responses quickly for future list generation
- Keyword identification helps automate opt-out requests
- Use the built-in link shortener to track link clicks.
i360 Text Reporting
See exactly what's driving your text campaign
Don’t let data gaps cost you victory. Track delivery, engagement, sentiment, and geographic reach in real time.
- AI-powered analysis and recommendations
- Positive, negative, neutral, and no-response reporting
- Modular dashboards for prioritizing insights
- Message volume, response rate, link clicks, and more
THE i360 DIFFERENCE
Supercharge your efforts with i360 Text
Increase Voter Contact
Peer-to-peer texting is one of the fastest ways to reach your voters. Need to respond to a negative ad that just dropped? Get your message out in minutes, not hours or days.
Segment Your Universe
Send different messages to different universes using i360’s hundreds of data points to define your custom audience.
Test and Optimize
Quickly set up A/B tests to compare messages and response rates.
Maximize Your Coverage
With i360’s extensive investments in cell phone numbers, matching, and verification, you can be confident you’re reaching as many voters as possible while maintaining unmatched deliverability to the right targets.
Full-featured P2P texting
Send Pictures and Videos
Include multimedia in your texts to increase engagement and message recall.
Automatic Link Tracking
With i360 Text, links are automatically shortened and tracked. Monitor your results with ease in the i360 Portal.
Preset and Custom Replies
Include pre-approved replies to common responses or send custom responses, allowing you to communicate with your audience with ultimate flexibility.
No Need to Import Data
Since i360 Text is fully integrated within the i360 platform and unmatched database, creating audiences is easy and requires no external data.
Unlimited Senders
Create as many volunteers as you would like to help you send your message out.
No Volunteers, No Problem
With Full Service Texting, we can get your message out quickly without volunteers from your team. Available at an additional cost of $0.01/send.
Fundraising Made Easier
With i360’s Donor Model, 360-View CRM, and integrated outreach tools, i360 Text is the perfect addition to your fundraising toolbox.
Local Area Codes
Ensure your audience opens your message using local area codes – available at no additional charge using i360 Text.
Unlimited Custom Tags
Tag respondents based on their replies using an unlimited number of custom tags that can then be searched in i360 Portal.
Automatic Landline Scrubbing
With i360’s robust database of voters and phone numbers, landlines are automatically scrubbed from your audience.
Free Incoming Responses
Why should you be charged to hear what your audience thinks? Incoming replies are always free.
Remove Already Voted
Since i360 already acquires and ingests the daily absentee and early vote file*, your audience can automatically be scrubbed of voters who have already cast their ballots, saving time and money.
*Subject to availability and local laws.
”i360 Text was the perfect supplement to our campaign outreach. With a limited number of volunteers and funds, we needed a way to contact voters quickly without losing the personal element of one-on-one contact. i360 Text was that solution.
Matt Caldwell Campaign
750k
texts sent
FAQ
Questions answered
What is peer-to-peer texting and how is it different from mass texting?
Peer-to-peer texting means a real volunteer sends and reviews each message rather than a system blasting them automatically. Responses flow back into the i360 Text interface where your team can reply, tag, and follow up. It keeps the one-to-one feel of personal contact while still moving at scale.
Do I need to upload my own phone list to use i360 Text?
No. i360 Text is built directly on the i360 platform and database, so you define your audience in the i360 Portal and start sending. There is no exporting, formatting, or importing from outside sources, and no separate data vendor to coordinate with.
How are opt-outs and landlines handled?
Keyword identification automates opt-out requests as they come in, and landlines are automatically scrubbed from your audience using i360’s phone data. That means fewer wasted sends and less manual list cleanup for your team.
What if I do not have enough volunteers to send texts?
Full Service Texting lets i360 send on your behalf when volunteer capacity is short. It is available at an additional cost of $0.01 per send. If you do have volunteers, there is no cap on how many senders you can create.
Can I test different messages before sending at full scale?
Yes. You can set up A/B tests to compare message versions and response rates, then use i360’s data points to send different messages to different segments of your universe. Links are automatically shortened and tracked so you can measure clicks in the i360 Portal.
Can I stop texting voters who have already cast a ballot?
Yes. i360 ingests the daily absentee and early vote file, so your audience can be automatically scrubbed of voters who have already voted. This saves budget and avoids messaging people who are already off your GOTV list. Availability is subject to state law.