ENHANCE YOUR MEDIA CAMPAIGNS
i360 can take any offline voter or consumer audience and provide direct matching to all digital media buying platforms. Whether it is social or programmatic, i360 can quickly onboard audiences online and provide unparalleled targeting for your media campaigns.
POLITICAL DIGITAL TARGETING
Take grassroots efforts online
With more than 120 political, issue and lifestyle segments for display and video targeting, you can serve meaningful content to responsive audiences, and target the same voters you target offline, online. Using the i360 Portal, build custom audiences from doors, phones and Action Center data or use i360 data to quickly achieve highly targetable digital campaigns.
- Partisanship and Issue Models
- Vote History and Absentee/Early Voters
COMMERCIAL DIGITAL TARGETING
Reach new customers
With access to thousands of variables on nearly every 18+ American and endless survey information, i360 is able to target defined consumer audiences across a wide variety of industries. Whether you’re looking to find individuals who are interested in buying from US companies, online versus in-person grocery shoppers or individuals likely to take rideshares, i360 can help you reach your most desired audiences.
- Mobile ID
- Direct-to-Partner Matching
- Probabilistic Matching