Heavy Social Media Users
Individuals likely to use social media daily based on the i360 National Social Media Model.…
Non Social Media Users
Individuals identified as not likely to use social media based on the i360 National Social…
Heavy TV Users
Individuals likely to watch television daily based on the i360 TV Model. This segment consists…
Low TV Users
Individuals not likely to watch television according to the i360 National TV Model. This segment…
High Usage Streamers
Individuals likely to choose streaming over traditional television and stream daily based on the i360…
Likely Streaming Users
Individuals likely to choose streaming over traditional television based on the i360 Traditional vs. Streaming…
Non-Streamers
Individuals not likely to stream video content based on the i360 National Streaming Model .…
Stream Only, No TV
Individuals likely to stream video content daily based on the i360 National Streaming Model and…
Streaming Users
Individuals identified as likely to stream video content based on the i360 Streaming Model. This…
Heavy Streaming Users
Individuals identified as likely to stream media daily based on the i360 National Streaming Model.…